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<p class="MsoNormal"><span style="font-size:11.0pt"><o:p>&nbsp;</o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt"><o:p>&nbsp;</o:p></span></p>
<h1 align="right" style="text-align:right"><b><span style="font-size:9.0pt;font-family:&quot;Calibri&quot;,sans-serif;text-decoration:none">BAYLOR ATHLETICS COMMUNICATIONS – November 30, 2018<o:p></o:p></span></b></h1>
<p class="MsoNormal" style="text-align:justify"><span style="font-size:11.0pt"><o:p></o:p></span></p>
<h1 align="left" style="text-align:left"><b><span style="font-size:13.5pt;font-family:&quot;Calibri&quot;,sans-serif;text-decoration:none">Baylor Athletics Unveils New Mission Statement
<o:p></o:p></span></b></h1>
<h2 align="left" style="text-align:left"><b><span style="font-size:11.0pt;font-family:&quot;Calibri&quot;,sans-serif;font-style:normal">Athletic department highlights commitment to Preparing Champions for Life with rollout of “One Standard. One Accord”</span></b><b><span style="font-size:11.0pt;font-family:&quot;Calibri&quot;,sans-serif;font-style:normal"><o:p></o:p></span></b></h2>
<p class="MsoNormal" style="text-align:justify"><b><span style="font-size:9.0pt">For more information contact:
</span></b><span style="font-size:9.0pt">David Kaye, 254-709-5147, <span class="MsoHyperlink">
<a href="mailto:David_Kaye@baylor.edu">David_Kaye@baylor.edu</a></span></span><span style="font-size:9.0pt"><o:p></o:p></span></p>
<p class="MsoBodyText"><b><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></b></p>
<p class="MsoBodyText"><b><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">WACO, Texas</span></b><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"> – Baylor University Vice President and Director of Intercollegiate Athletics Mack
 Rhoades announced Friday the unveiling of a revised department mission statement, “One Standard. One Accord”, centered on the distinct purpose of Preparing Champions for Life through academic achievement, athletic success, spiritual growth and character formation.
<o:p></o:p></span></p>
<p class="MsoBodyText"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">&nbsp;<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span style="font-size:10.0pt">Led by Senior Associate AD for Compliance, Chad Jackson, Rhoades assembled a team of individuals from various departments within athletics and on campus, who were tasked with defining
 the department’s mission, core values and operating principles.<o:p></o:p></span></p>
<p class="MsoNormal" style="text-align:justify"><span style="font-size:10.0pt"><o:p>&nbsp;</o:p></span></p>
<p class="MsoBodyText"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:black">“Through this process we sought to clearly define who we are as an athletics department - what we value and how we operate,” said Rhoades. “A strong mission should
 serve as a filter through which all decisions and actions are made, the cornerstone on which this department will move forward.”<i>
<o:p></o:p></i></span></p>
<p class="MsoBodyText"><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:black"><o:p>&nbsp;</o:p></span></i></p>
<p class="MsoBodyText"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:black">“We began the process with simplicity in mind and yet at the same time we challenged our team to the notion – we have to get who we are,” said
</span><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">Jackson<span style="color:black">. “We first asked, what is it that we do?&nbsp; The answer was simple in that Mack’s vision from day one has been that we prepare champions for life.”<o:p></o:p></span></span></p>
<p class="MsoBodyText"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:black"><o:p>&nbsp;</o:p></span></p>
<p class="Default" style="text-align:justify"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:black;layout-grid-mode:line">The department’s ability to carry out the vision of Preparing Champions for Life hinges on a collective commitment
 to live by One Standard - <i>to faithfully steward the authentic pursuit of competitive excellence through Christ</i>. In upholding this standard, the department has committed to be in One Accord on six scripturally based operating principles and 18 associated
 core values.<o:p></o:p></span></p>
<p class="Default" style="text-align:justify"><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:windowtext;layout-grid-mode:line"><o:p>&nbsp;</o:p></span></i></p>
<ul style="margin-top:0in" type="disc">
<li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">We will do our serviceable and personal best
</span></i></b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">- Ecclesiastes 9:10<o:p></o:p></span></i></li><li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">Purpose | Perseverance | Preeminence
<o:p></o:p></span></li></ul>
<p class="Default" style="margin-left:.25in;text-align:justify"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">We will commit to principled innovation
</span></i></b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">- Romans 12:2<b>
</b>&nbsp;<o:p></o:p></span></i></li><li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">&nbsp;Reflection | Aspiration | Advancement<o:p></o:p></span></li></ul>
<p class="Default" style="margin-left:.5in;text-align:justify"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">We will master fundamentals and pursue excellence</span></i></b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">
 -<b> </b>Ephesians 2:10<b> </b></span></i><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p></o:p></span></i></li><li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">&nbsp;Intent | Equip | Championships</span><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p></o:p></span></li></ul>
<p class="Default" style="margin-left:.5in;text-align:justify"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">We will treat one another with dignity and respect</span></i></b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">
 - Colossians 3:12-14 <b>&nbsp;</b><o:p></o:p></span></i></li><li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">&nbsp;Service | Love | Truth</span><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p></o:p></span></li></ul>
<p class="Default" style="margin-left:.5in;text-align:justify"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">We will welcome vulnerability and accountability
</span></i></b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">- Psalm 139:23-24
<o:p></o:p></span></i></li><li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">&nbsp;Inclusivity | Humility | Trust<o:p></o:p></span></li></ul>
<p class="Default" style="margin-left:.5in;text-align:justify"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></p>
<ul style="margin-top:0in" type="disc">
<li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">We will make all decisions in accordance with governing regulations</span></i></b><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">
 - Galatians 6:9<o:p></o:p></span></i></li><li class="Default" style="text-align:justify;mso-list:l0 level1 lfo1"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">Virtue | Transparent | Vigilance<o:p></o:p></span></li></ul>
<p class="MsoBodyText"><i><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif;color:black">&nbsp;
<o:p></o:p></span></i></p>
<p class="MsoBodyText"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">“Our commitment to ‘One Standard. One Accord’ guides us to operating at an elite level in all that we do,” said Rhoades.<o:p></o:p></span></p>
<p class="MsoBodyText"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif"><o:p>&nbsp;</o:p></span></p>
<p class="MsoBodyText" align="center" style="text-align:center"><span style="font-size:10.0pt;font-family:&quot;Calibri&quot;,sans-serif">www.BaylorBears.com<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt"><o:p>&nbsp;</o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt"><o:p>&nbsp;</o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt">--&nbsp;<o:p></o:p></span></p>
<div>
<p class="MsoNormal"><b><span style="font-size:11.0pt;color:#385623">David Kaye</span></b><span style="font-size:11.0pt;color:#385623">
</span><span style="font-size:11.0pt">| Assistant AD for Communications<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt">Department of Athletics | Baylor University<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt">C: 254-709-5147<o:p></o:p></span></p>
<p class="MsoNormal"><span style="font-size:11.0pt">&nbsp;<o:p></o:p></span></p>
</div>
<p class="MsoNormal"><a href="http://www.baylorbears.com/"><span style="font-size:11.0pt;color:windowtext;text-decoration:none"><img border="0" width="126" height="26" style="width:1.3125in;height:.2708in" id="Picture_x0020_1" src="cid:image001.png@01D48893.172E3020" alt="/Users/david_kaye/Library/Containers/com.microsoft.Outlook/Data/Library/Caches/Signatures/signature_1467647730"></span></a><o:p></o:p></p>
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